About Me
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Hi, I’m Daniele Denaro
Creative Technologist at The Storytelling Company (TSC) — creator of Cubica Creative Labs
I work at the intersection of storytelling and technology: real-time 3D, interaction, data art, AI, and digital experiences. Over the last 15+ years, I’ve worked across the UK, Italy, Luxembourg, France, and the Netherlands, building a practice that’s equal parts craft, systems thinking, and human communication.
My role is often to translate: turning complex ideas into clear narratives, and turning narratives into prototypes that people can actually react to. I’m happiest when imagination and technical precision pull in the same direction.
​​What I Do
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Cubica is my creative lab:
a place to explore how stories are shaped by tools, by teams, and by attention.
It’s where I prototype ideas, document what I learn, and bring that learning into talks, workshops, and collaborations.
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You’ll find three currents running through everything here:
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Sharing (speaking and writing)
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Facilitating (workshops that create clarity)
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Making (collaborative R&D with artists and peers)​
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Cubica also supports a small but growing network of creatives in the Netherlands, with the aim of building more spaces to meet, exchange, and create.
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Topics & Methods
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Clarity facilitation | Storytelling & narrative | Creative technology | Prototyping & iteration | Real-time tools | Systems thinking | Technical planning | Team leadership
